FROM 2011 TO 2015, C. WONDER SPECIALIZED IN OFFERING THE EXPERIENCE OF "SURPRISE & DELIGHT." I HAD THE PRIVILEGE TO HELP THIS BRAND REALIZE ITS VISION, BUILDING A WHIMSICAL COLLECTION OF APPAREL AND ACCESSORIES WITH A MODERN TAKE ON TRADITIONAL STYLE. WE WERE EXPERIMENTING WITH THE PRODUCT ASSORTMENT, AND WE REALLY HAD THE OPPORTUNITY TO PLAY. WE DEVELOPED ENDLESS EMBROIDERIES, BEADING LAYOUTS, WASHES, NOVELTY FABRICS, CONVERTIBLE GARMENTS, CUSTOM TRIMS, GRAPHICS, AND PRINTS. EVERYTHING WE DESIGNED WAS COLORFUL, ENERGETIC, AND HAD A POINT OF VIEW. WE PARTNERED VERY CLOSELY WITH OUR OVERSEAS PRODUCTION TEAM AND TRAVELED MANY TIMES A YEAR TO ASIA TO EXECUTE THESE IDEAS.
IN APRIL 2014, I WAS INVITED TO SHOW THE COLLECTION AS GUEST DESIGNER AT IOWA STATE UNIVERSITY'S ANNUAL FASHION SHOW. I TRAVELED TO CAMPUS WITH 30 LOOKS IN TOW TO SELECT MODELS, STYLE THE SHOW, AND PRESENT ON-STAGE TO THE THOUSANDS OF GUESTS IN ATTENDANCE.
