top of page
I HAD THE IMMENSE PLEASURE OF WORKING WITH LAUREN THOMAS, CELEBRATED COOKBOOK AUTHOR AND PROFESSIONAL SPEAKER, IN IMAGINING A BRAND REFRESH THAT MORE TRULY REFLECTS HER VALUES AND MISSION. WE SHIFTED AWAY FROM THE PERSONA OF HER FIRST BOOK - THE MODERN HIPPIE WAY - TO A MORE FOCUSED BUT ALSO OPEN EMBRACE OF HER OWN NAME AND PRESENCE - LAUREN THOMAS. WE WORKED TOGETHER TO BUILD A NEW AESTHETIC DIRECTION - LESS RUSTIC AND MORE SLEEK AND POLISHED, A BRAND NAME, TONE OF VOICE, AND SUPPORTING COPY, AND A WEBSITE TO HONOR HER PAST WORK AND CLEARLY COMMUNICATE AND INVITE OPPORTUNITIES FOR HER NEW, EVOLVED DIRECTION.
bottom of page